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| Case Study |
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| Solstice |
| http://www.solstice-inc.com |
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Nature of Business |
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| Solstice deals in all kinds of High speed CD Duplicators, DVD duplicators, DVD copiers for office and bulk use. They offer a wide range of brands which include SOLSTICE Pro, Olympus series, Hera, Scribe EC, R-Quest etc |
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Strategy |
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| In the beginning, it was imperative for |
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us to study and mark the important products offered by Solstice along with due attention to the performance of the website for these products being offered.
The optimization was important for the website as it gave the website a definite edge over other competitors. The optimized tags along with quality content improved the websites ranking on the SERP's for some very competitive keywords. Since the website was already developed and it was highly product oriented website, a strategy matching the site's architecture was made and executed.
To supplement the SEO efforts, link building was initiated for the website to further it's chances against the competitors. A sustained and focused link building campaign over a period of time has helped the website gain rankings for some targeted keywords in major search engines including Google as indicated in the rankings report.
The Wildnet's tested and proven theory that "Traffic is not everything, the TARGETED traffic is" again proved successful. |
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Key-Phrases |
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Key-Phrases |
Search Engine Page |
Rank |
| CD DVD Packaging Equipment |
1 |
3 |
| CD DVD Case Wrappers |
1 |
3 |
| Jewel Case Wrappers |
1 |
3 |
| Jewel Case Wrappers |
1 |
3 |
| CD DVD Shrink Wrappers |
1 |
5 |
| Forensic Disc Duplicators |
1 |
7 |
| Network Duplicators |
3 |
22 |
| CD DVD Duplication Equipment |
5 |
41 |
| CD DVD Duplicators |
8 |
76 |
| Standalone CD DVD Duplicators |
1 |
10 |
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Key-Phrases |
Search
Engine Page |
Rank
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| CD DVD Case Wrappers |
2 |
11 |
| Forensic Disc Duplicators |
1 |
1 |
| Commercial Duplicators |
1 |
1 |
| Network Duplicators |
1 |
8 |
| Jewel Case Wrappers |
2 |
12 |
| CD DVD Shrink Wrappers |
1 |
8 |
| CD DVD Packaging
Equipment |
1 |
6 |
| Standalone CD DVD
Duplicators |
1 |
9 |
| CD DVD Printers |
3 |
24 |
DVD Duplicators |
3 |
28 |
| CD DVD Duplicators |
4 |
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CD
Duplicators |
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| DVD Printers |
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| CD DVD
Duplication Equipment |
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| CD Printers |
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Key-Phrases |
Search
Engine Page |
Rank
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| Forensic Disc Duplicators |
1 |
1 |
| CD DVD Shrink Wrappers |
1 |
1 |
| Commercial Duplicators |
1 |
4 |
| Network Duplicators |
1 |
3 |
| CD DVD Packaging
Equipment |
1 |
5 |
| CD DVD Case Wrappers |
1 |
5 |
| Standalone CD DVD
Duplicators |
3 |
28 |
| CD Duplicators |
6 |
56 |
| CD Printers |
1 |
10 |
Jewel
Case Wrappers |
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| DVD Printers |
1 |
10 |
| CD DVD Duplicators |
4 |
36 |
| CD DVD Copiers |
7 |
67 |
| DVD Duplicators |
7 |
68 |
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