| |
|
| Glossary |
Keyword –
|
| |
This is a word found within a
search query. For example, searching for "blue widgets" includes
the keywords blue and widgets. |
|
|
| |
Keyword Density - |
| |
This is the ratio of the keyword
frequency as compared to the total words found on a page.
Online tools can be used to compare keyword densities for
multiple pages. With this knowledge, one can build up a page
with a similar density as other high ranking pages. |
|
|
| |
Keyword Domain Name - |
| |
A technique that is seen as spam
to some, such a domain usually has all target keywords embedded
in the domain name, and usually separated by hyphens. An
example would be www.buy-blue-red-green-cheap-widgets.com. |
|
|
| |
Keyword Phrase – |
| |
Just like keyword, this is simply
a multi-word keyword. |
|
|
| |
Keyword Stuffing / Spamming – |
| |
The process of repeating keywords
or key phrases in meta tags and body text. This can result
in keyword densities over 50%, and is seen as spam by most
search engines. |
|
|
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
|
