Mobile App Development for Edtech Client | Case Study

Key Takeaways

• The education industry is in desperate need of a revamp via technology infusion.
• Edtech, or Edutech, was thus born to cater to the urgent needs of both students and teachers!
• Read how Wildnet Technologies’ edtech app development services helped create a top-notch edutech app.

In the 21st century, education has integrated with technology, especially due to unforeseen circumstances that were created due to COVID-19 and the like.

The name given to their mix is known as Edutech, aka Edtech, and it is transforming the way learning is imparted!

Since mobile apps are the user’s preferred way to interact, the edutech industry has a growing demand for immersive and user-centric mobile apps.

This case study describes in detail the development of one such mobile app for our client in the edutech industry.

We will cover the whole journey, i.e., from scratch to successful deployment and upgrades, that we cater to under our Design & Development Services.

So, whether you are an educator, an entrepreneur, or a developer, this case study will help you significantly!

The edtech industry is a dynamic blend of technology and education.

With it, learning has become easier, interactive, personalized, and up-to-date. Earlier, the age-old curriculums were forced down the throats of students to make them apt workers.

But with Edutech, the students can dream and become leaders!

It includes,

• Online courses,
• Learning management systems, and
• Mobile apps.

Plus, with mobile apps, e-learning can happen anywhere, anytime, and on any handheld device.

A few key trends in edtech app development:

• Personalized learning

Customizing the learning method and speed to suit the student or learner!

• Gamification

Making learning fun with adding games and game features!

• Mobile learning

Using already available household devices like phones, tablets, and more.

• Social learning

Engaging peers, mentors, and teachers to provide holistic learning via social coverage.

• AI and ML

Using AI (artificial intelligence) and ML (machine learning) to make the personalization of the learning possible.

• AR & VR

To make the imagination easier and keep the learning experience immersive, AR (augmented reality) & VR (virtual reality) are utilized!

If you want your edutech app to be a top-ranking app on the App Store or Play Store, you need to inculcate as many of the of the latest trends as possible!

Our journey with our client to provide edtech app development services and develop a world-class edutech app started with a simple goal.

Our client wished to create an edutech app that,

• Reshapes conventional learning,
• Make education engaging & accessible, and
• Makes them the number one in the edtech industry.

Our edtech app development services started with,

1. Identifying the Target Audience

The focus was on school students who needed a better and more flexible learning platform.

2. Diverse Learning Styles

Every student has their individual learning style and speed. We wanted to accommodate them all!

3. Core App features

We wanted to inculcate features like gamification, personalized learning, and social learning, making the edutech app a fun and interactive platform.

Our edtech app development services ensure that the edtech app thus developed has a user-centric focus!

Their needs and preferences should be the driving force behind our edtech software development.

Choosing the right platform is important as it dictates the whole mobile app development services process.

Challenges

We had three choices:

1. Android

 It has a larger reach as it is the most used platform across the world.

But it has fragmentation issues because of various devices and operating systems.

2. iOS

 It provides top-quality service, security, and user experience (UX).

But Apple devices, being costly, are not available to all students.

3. Cross-platform

It allows one app to run on both, i.e., iOS and Android.

Although they lack the same high quality and UX as iOS apps, they are cost-effective and can be developed early!

To make the most of both worlds, our edtech app development services’ experts decided to take a hybrid approach.

We created iOS and Android native apps via a hybrid approach.

Next, we needed to begin the edtech app development via our design & development services.

We initiated the research in the edtech software development segment by conducting surveys and interviews with teachers and students.

We wanted to find out,

• Their pain points in current systems, and
• The preferred features.

To keep it user-centric, we created ideal user personas: educators and students. With these in our hands, our edtech app development experts created designs and brought them to life.

They used agile methodologies that helped them complete short development sprints and allowed them to make changes as per user feedback.

The edutech app was thus getting continuous updates and evolving into the best edutech app.

The features that were included during edtech app development were focused on enriching the UX and making learning fun!

These features were:

• Personalized Learning

Every student was given the option to move at their own pace, and each mentor was carefully distributed among fast, medium, and slow learners.

• Multimedia content

Images, videos, graphics, and more were added as a way to break down study into fun.

• Progress tracking

Each student had a unique profile that tracked everything from time spent on each chapter to reviewing any chapter.

• Interactive Quizzes

All the quizzes were made fun with small back stories and animation to impart learning without making it a classroom experience.

• Digital textbooks

The best thing that our edutech app did was lighten the load on the student’s back.

All their course material, even the one that is taught in school, was converted into digital textbooks.

• Community Forums

To engage students and teachers socially, our edtech app development experts created community forums for each subject and class.

They even gave options to create social groups, which can be used for creating study groups!

The edutech app was brimming with possibilities.

Overcoming Challenges in Edtech App Development

Any edtech app development comes with its own unique challenges.

Various challenges that our edtech app development services faced and overcame in this edtech app’s development are:

• App Compatibility

We wanted to cover all students, whether they use iOS or Android devices.

We developed a hybrid edutech app that can run on both iOS and Android platforms. This also provided better performance than a cross-platform app.

• Compliance with Educational Regulations and Standards

We worked in tandem with education experts, legal advisers, and government bodies to strike a balance and create an edutech app that aligns with the policies of the policies of the government and educational institutions, not just now but in the future as well.

• Language flexibility

To ensure that the edutech app covers all the required languages used for learning, we worked with government educational bodies.

We added three languages, i.e., English, French, and Spanish.

These issues helped polish the edutech app’s features and functionalities.

After the app was launched, it was crucial to analyze its performance and user feedback.

Using analytics tools in the edutech app itself, our edtech app development services could track both user engagement and learning outcomes.

This data turned out to be a boon for the development, and it sculpted the app into a user-friendly one.

We divided the data into categories to prioritize the changes and added them to the update cycles to ensure all worthy user feedback is acted upon.

The edutech app users were extremely delighted by this level of response and modifications.

Our marketing & launch strategy was crafted to maximize the edutech app’s reach and visibility.

Using varied channels, be they social media, educational institution partnerships, or email marketing.

We created a strong value proposition for the app by highlighting its,

• Unique features,
• Benefits, and
• Positive impact on the learning outcomes of its users.

This ensured that the target audience was intrigued enough to use the edutech app.

To keep the edutech app on top of the edtech industry and a marvel of the edtech software industry, continuous updates and scalability were needed.

Our edtech app development services have been designed in such a way that they make apps scalable and updateable.

Our edtech app development services come with a robust plan for continuous improvement.

We do it via,

• Regular user feedback gathering,
• A/B testing, and
• Transparent updates.

The result was an edutech app that is ready to grow with its users and the edtech industry!

While developing the edutech app, our edtech app development services were enriched by our experiences and relationships with various stakeholders in the education and EdTech industries.

Our belief in providing user-centric apps was further bolstered and became a permanent attribute of our Design & Development services.

The app has improved the learning curve and made it fun for the students and teachers to have custom learning paths.

We believe that by sharing this case study, we can bring about a positive change in the whole edutech industry.

We, Wildnet Technologies, have been catering to our 400+ clients’ IT solutions needs via our Design & Development services. We have developed 2100+ projects, including 1150+ websites and 849+ apps covering more than 12 industries.

We hope that you understand the importance of creating top-notch, and user-centric mobile apps for your current and future users.

Reach out to us at info@wildnettechnologies.com and get the best mobile apps and websites developed for your brand and users!