In the current digital world, businesses have realized the importance of a resilient online presence in the market, and thus the demands for top notch digital marketing agencies have increased tremendously.
But, with a limited number of staff and other resources, the digital marketing agencies in the UK and USA find it challenging to fulfil their clients’ 360 degree digital marketing needs.
It is a difficult task for agencies to cater to all of their digital marketing needs. And thus, white label digital marketing agencies come into the picture.
A white label digital marketing company caters to all the digital marketing whims of your clients under your digital marketing agency’s banner!
The white label digital marketing experts have experience catering varied digital marketing services in various domains and niches across the industries.
Thus, with a white label marketing company, your digital marketing agency has the best silently working partner!
Do you know what sets a white label digital marketing company apart from traditional digital marketing agencies?
Client Retention, of course!
If you are a digital marketing agency, a business owner, or a marketing enthusiast, this blog is for you!
Client Retention via White Label Marketing Services
Let us now see how clients are retained by a digital marketing agency using white label marketing services from a white label marketing company.
1. Experience and Expertise
The white label marketing experts have had the opportunity to work with various clients across multiple industries and cater to their specific needs.
This ensures that they stay inline with the latest tech and trends while having a proactive approach to solving any problems.
This helps digital marketing agencies to relax knowing that their clients are being properly taken care of without them having to hire or expand their in-house marketing teams!
In short, digital marketing agencies can handle 360 degree digital marketing requirements without having a single digital marketing expert!
2. Cost-Effective
Being a digital marketing agency, you know how hard and costly it is to find and then hire a full time marketing expert!
But what if you could hire digital marketing experts on a contractual basis from countries like India, for example, via Wildnet Technologies?
You could save on hiring, training, overhead, infrastructure, medical insurance, and more expenses.
No wonder our 250+ digital marketing agency partners are raking in 40-60% cost savings in the USA and UK markets!
3. Time-Saving
Be it on time delivery, unforeseen client requests, or employee leaves, the white label marketing company has got you covered!
Because they have a pool of digital marketing experts waiting to be onboarded as needed.
This means that not only are you always ready to tackle the unknown, but your digital marketing agency can scale up or down whenever needed.
And you never have to waste time looking towards the market in need of quality resources.
4. Focus on Client Relationships
Imagine if your in-house resources could solely focus on building client relationships, fostering them, and transforming your clients into your brand advocates.
This is only possible with a top notch delivery line from a reputed white label marketing company like Wildnet!
As you can see, the reasons behind the client retention power of a digital marketing agency with a white label marketing partner are endless. Thus, let us now help you choose the right white label partner!
How do I select the Right White Label Marketing Partner?
So basically, any digital marketing agency has to put all their efforts into choosing its white label marketing partner.
You do this by,
- Identifying your requirements
- Setting up your budget
- Finding the best possible options for white label marketing companies.
- Going through their previous work, client testimonials, and case studies.
- Understanding their work culture, communication style, and feedback adaptability.
- Judging their flexibility, scalability, and procativeness.
Once you have sorted all this out, you will have a selection of top white label marketing companies.
Start with small projects to understand how they work and how your team and clients are finding their work.
Once you are satisfied with their performance, you can go ahead and choose your right white label marketing partner.
Or, simply opt for Wildnet Technologies!
Strategies to Leverage White Label Services
Once you have a great white label marketing partner, here is how you leverage their services:
- Seamless integration of white label marketing resources in your in-house teams.
- Setting up clear goals, communication style, frequency & tools, reporting frequency, and escalation matrixes.
- Ensure that your inhouse team becomes the bridge between clients and white label experts.
- Ensure Transparent working and Dedicated management from the white label partner.
- Keep the communication open ended and free to allow new ideas and fresh perspectives to come out!
This will help in bringing the white label resources and your inhouse team together & working as one unit for the benefit of your clients!
Measuring Success and Maintaining Relationships
There will be many reports as there are three parties involved.
Ensure that the reports are made using the right parameters or KPIs to track the performances of the digital marketing campaigns being run for your clients.
This way you will be able to proactively suggest and solve the gaps in current campaign performance and expected targets within the given timelines.
Keep your clients informed and well advised, as this will build a trust that will not be shaken by any of your competitors and will attract more clients as well!
Case Studies: Success Stories of White Label Services We Have Offered to Our Agency Partners
Hearing stories of success helps build trust, and here are some of those stories to boost your belief in white label marketing services!
Case Study 1:
Problem
- A digital marketing agency that was based in the UK wished to expand its service portfolio without incurring more costs!
- But every new service offering or expansion in the current services would require more experts to be hired on a full time basis.
Solution
- The UK-based agency chose to partner with Wildnet Technologies.
Results
- The UK based digital agency could now cater 360 degree digital marketing services.
- They saved 40–60% on costs while hiring digital marketing experts from Wildnet within 2–7 days.
- Their clients couldn’t be happier and brought in more clients via word-of-mouth publicity!
Case Study 2: Scaling Business & Retaining Clients
Problem
- A profit-earning digital marketing agency in the USA wished to scale up its operations.
- They wanted to become high tech by using via Programmatic Ads.
- Plus, they were getting bombarded with clients’ requests, and their inability to scale was losing them clients.
Solution
- They got to know about Wildnet Technologies from one of our ads on LinkedIn and partnered with us for white label marketing services.
Results
- The consultancy could now cater to all of the clients’ requirements.
- They were able to scale up by inculcating the required number of digital marketing experts, be they for SEO, PPC, SMM, and more.
- They indulged PPC experts to cater Programmatic Ads which saw a significant boost in their clients’ paid ads campaigns.
Conclusion: The Future of Client Retention with White Label Services
In conclusion, white label digital marketing companies can offer infinite benefits for the digital marketing agencies that are on a path of global dominance via global coverage.
Be it experts and their expertise, time bound deliveries, top notch work quality, cost savings, service portfolio expansion, or 4X growth, a digital marketing agency gets all and more with a top notch white label marketing partner.
Any client that is being catered by a top class white label marketing company will be happier and will definitely bring in more clients. Thus, white label marketing doesn’t only solve client retention problems; it brings in more customers, too!
Wildnet Technologies has been the number one white label marketing company in India as it has been catering 360-degree digital marketing services to its 250+ agency partners over the 14 years long journey!
If you would like to know more,
- Case Study | How did our white label services revolutionize a marketing business?
- Case Study | Marketing Agency’s 3X Service Portfolio expansion and 60% Cost savings via our White Label Marketing Services
- Wildnet’s Digital Yum (our thought leadership’s POV on latest marketing and digital tech and trends)
Contact us now at info@wildnettechnologies.com and get your digital marketing agency the ability to nurture all your clients!
FAQs
FAQ 1. What is a white label digital marketing agency?
Ans: A white label digital marketing agency is that vendor in the digital marketing industry that caters to digital marketing agencies.
It provides them with top notch digital marketing experts who work for the agency’s clients under the agency’s banner.
FAQ 2. How do white label companies improve client retention?
Ans: By improving the delivery of digital marketing services and catering a 360 degree digital marketing experience for the clients of a digital marketing agency, white label companies ensure that clients keep coming in and never leave.
FAQ 3. How can a white label marketing company help expand the service offerings of a digital marketing agency?
Ans: By providing digital marketing experts for all sorts of digital marketing requests or digital marketing services (in trend right now), a white label marketing company ensures that the service portfolio of a digital marketing agency expands!
FAQ 4. Can a white label marketing agency help reduce operational costs for digital marketing businesses?
Ans: Yes, it can reduce costs by 40–60% in the USA and UK markets.
This is done by providing contractual digital marketing experts without any extra costs involved that are present in the case of a full time employee.
FAQ 5. What are the long-term benefits of using a white label digital marketing agency?
Ans: 4X growth for the digital marketing agency is guaranteed in the long run if they partner with Wildnet Technologies!
