This week was rocked by positivity and climate change!
Typhoon Yagi has been making its presence felt in Southeast Asia and now has reached Delhi. It is the reason behind the extended monsoon.
While Pope called out Love to be center of Gospel, Shri Ajit Doval, India’s National Secuirty Advisor, presented a Peace plan for Ukraine to Russian President Putin.
And, Indian Chess grandmasters are making us proud in the Chess Olympiad, too!
Now let’s bring you up to speed with this week’s hip and hottest 9 news stories. Plus the semiconductor stocks to buy this week, owning to India SEMICON 2024!
We have got it all, shall we begin?
4 Humans undertake the First ever Commercial Space Walk!
Jared Isaacman, the CEO of Shift4 Payments; Scott Poteet, a former USAF pilot; and Anna Menon & Sarah Gillis (SpaceX Engineers) were the first humans to undertake the commercial spacewalk.
They used newly designed EVA suits that have Primary Life support!
The spacecraft will be in Earth’s orbit for 5–6 days to complete its mission.
If you are a travel enthusiast, this should definitely make your bucket list!
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Apple’s iPhone 16 can be preordered Today!
Your wait is over, and you can start preordering the Apple iPhone 16 today in India, starting at 5:30 p.m.
It will be in stores from 20th September, though.
It is the first ever Apple iPhone to be designed for AI with OpenAI’s AI features.
That’s not all; you can control your camera without lifting a finger via the Camera Control feature.
So, what ya waiting for?
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Severe Winter Incoming: India, are you ready?
IMD, or Indian Metrological Department, has predicted a severe winter this year due to La Nina’s onset!
La Nina means the average sea temperature is going to be colder, which means increased rainfall and lower temperatures.
IMD has urged citizens to,
- Take necessary precautions.
- Secure adequate heating.
- Stock essential supplies.
- Stay up-to-date with weather reports.
The impact of La Nina can be felt with an extended monsoon this September!
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A 9-day-long Earthquake felt due to Greenland Landslides!
In September 2023, landslides in Greenland caused nine-day-long earthquake like feels and a 200m high Tsunami!
The landslide happened in the Dickson Fjord in East Greenland and was caused by a mountain’s collapse.
A total of 25 million cubic meters of rock collapsed into Greenland’s Fjord, leading to such a catastrophic scenario.
The Earth shook for 9 days; can you imagine that?
(source)
Let’s Introduce You to the World Nomad Games!
We are quite sure that most of the world would be in the dark regarding the World Nomad Games that are happening in Astana, Kazakhstan.
91 countries are participating in 21 nomadic sports, and the games will end today!
Games such as,
- Kokpar (two teams, 4 horseback riders, competing to control an animal trophy)
- Horseback Archery (Zhamby Atu)
- Mas Wrestling (Stick tug of war)
- Horseback Wrestling
- Asyk Atu (knock out animal trophies out of the playing field)
- And more are being played.
Although most of the games are a bit gothic and blood sport but they keep the nomadic tradition alive!
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AI News of the Week
Three big names in the industry launched new AI features and models this week!
They are:
It is developed for better usage and optimization of Microsoft Azure, GitHub models, and Azure AI Studio.
WhatsApp’s AI assistant will help you customize your WhatsApp ads and make it easier for small businesses to monetize their WhatsApp presence.
Adobe’s Firefly was previewed to the public this week. It can convert text into videos!
Have fun with AI!
Do you wish to Create Your AI Chatbot Application?
We know how important and sci-fi it is to have your own AI Chatbot Application, so does Google!
With the latest features in Google Gemini, you can create your very own AI chatbot application.
It is called the Gems!
But it’s only available,
- Gemini Enterprise users
- Gemini Business users
- Gemini Advanced Users.
So, shell some money now to earn loads in the near future with your AI chatbot application!
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Do you wish to carry out apt Audience Research for your PPC Campaigns?
PPC campaigns’ performance is based purely on how well you do your audience research!
Here is how you can do your audience research better:
Pre-Build Research
Find out,
- Your target audience
- Your narrative for them
- Results of Focus group research related to your offerings
Then inside the Google Ads, select Observation mode in Edit Audience segments!
Mid-Flight Analysis
Open up Campaigns -> Audiences, Keywords and Content -> Audiences in Google Ads. You can get good information about your audience’s demographics.
Open up Campaigns -> Insights and reports -> Insights -> Audience Insights Card in Google Ads. Here you will get insights into your audience.
You can use A/B testing to further improve your PPC campaigns.
Use Search Query Reports from Campaigns -> Search terms in Google Ads to pull up your SQR to understand your search queries.
Post-campaign Readouts
Analyze your PPC campaigns and find out,
- Whether your target audience behave as you expected?
- How well did your creatives perform?
- Revelations from SQR and Insights
Once you have done the above, you will be much more connected with your target audience and ready to run PPC campaigns better!
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Semiconductor Stocks to Buy This Week!
The SEMICON 2024 is underway in India, and PM Shri Narendra Modi is trying to attract as much attention as he can towards India’s electronic prowess!
Due to this, a few semiconductor stocks have become important, and they are:
- Kaynes Technology India Ltd. [KAYNES]
- SPEL Semiconductor [SEPL]
- ASM Technologies [ASM Tech]
Don’t wait and invest now!
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This brings our 19th edition of weekly roundup to an end!
From the above news, we can see that Climate change is very real, be it Typhoon Yagi, La Nina, or a giant 200 m high Tsunami due to a landslide.
It is up to us whether we let it build up or we bring the change! You might be wondering how.
Well, you have the most important power in the 21st century, and that is your wallet power; put your money where you see sustainability and take out your money from exploiting endeavours!
Wildnet Technologies is becoming more and more sustainable by catering almost all digital services that a business might outsource. Thus, it will help in reducing the carbon footprint of our clients and indirectly ours as well!
If you missed our previous weekly roundup, here you go!
And do not forget to subscribe to our thought leadership’s POV on the latest marketing and digital tech & trends, aka Wildnet’s Digital Yum.
Until next week, Tech Freaks!